Level 1
CE / 01
Mud Dwellers
You're using AI like Google. Type a question. Get an answer. Value is tied to your time.
How It Works
Where are you using AI in your business?
Most experts fall into one of three heights with AI. The 3 Heights is the map that shows you exactly where you are — and what it takes to move up.
01Height
Earth
Where most experts live — and stay.
Level 2
CE / 01
Sandcastle Builders
You've learned prompt engineering. You can produce more, faster. There's a glass ceiling — because the output still sounds like everyone else.
02Height
Outer Space
Where context changes everything.
Level 3
CE / 02
Lift-Off / The Context Level
The AI is fed on you. Your IP. Your voice. Your emails. Your podcast. Your stories. Value is tied to who you are — not just what you write.
Level 4
CE / 02
The Galaxies / Space Dwellers
Your context-fed AI is now layered with the highest-converting content from the giants — webinars, VSLs, sales pages, authors. You sound like you. You convert like them.
03Height
The Hidden Realms
Where the business runs itself.
Level 5
CE / 03
The Automation Realm
Your IP and the giants' playbook are wired into automated systems. Content, email, lead nurture, sales — the business feeds itself.
Level 6
CE / 03
The Exit Realm
Mindset shift: “I am something valuable” → “I have something valuable.” No key-man risk. The business is sellable. It runs without you in the room.
The Path
The first step is the same either way: find out where you are.
Most of my clients start on Earth. Some are already in Outer Space and need to break into the Hidden Realms.
Step 01
The 1-on-1 Positioning Walkthrough
This is where it starts.
A focused session — usually 90 minutes — built around you. Your craft. Your market. The gap between where you are and where the market already sees you.
The deliverable: clarity on who you're for, the language to talk to them, and the repositioning that makes you the obvious choice.
Investment
$1,200 / session
One session. Not a course. Worth it because it changes the trajectory of everything after it.
— Step 02
The AI Conversion System
After the walkthrough, if we're a fit, we build the system.
This is the AICO work:
- Your IP, voice, and stories fed into the AI (the context layer).
- Layered with the highest-converting playbooks from the giants.
- Wired into the content, email, and sales engine that moves people from knowing you → trusting you → paying you. Automatically.
You go from admired to hired. From average to elite. From elite to obvious.
A Note on Fit
This work isn't for everyone.
I'm going to be straight with you: this work isn't for everyone.
I only take clients who have the craft AND the finances to invest in being repositioned. If you don't have the finances, telling you about this would be a tease — and I don't do that.
The work costs what it costs. The clients who invest at that level get the work that justifies it.
If you're ready, the call is below. If you're not, no hard feelings — the framework above is yours either way.
Most people never leave the mud. The call is for the ones who do.
Final Step
Book a Call.
30 minutes. We'll find out where you are on the map, what the gap is, and whether this is the right fit.
Book a Call
A 30-minute conversation. No pitch deck. We'll find out if this is a fit.